Hi, I’m Jen! (she/her/hers)
Title: VP of Services | Team: Admin & Leadership | At Inflow Since: 2021
I have more than 10 years of experience in digital marketing with a focus on SEO, UX, and conversion rate optimization. I also have extensive knowledge of a variety of MarTech including many CMSs, CRMs, ESPs, analytics, testing platforms, and project management systems. I enjoy helping businesses strategically plan and implement innovative technology solutions that establish holistic success.
I started my career in digital marketing by designing, building, and marketing small business websites. This background helped to hone my skills in CRO and technical SEO, leading to roles as a strategist and consultant to brands including Volkswagen, Dillard’s, Jacuzzi, Solv, Dr. Scholl’s, BreastCancer.org, Claritin, and hundreds more.
In my work as an agency leader, I enjoy creating new standards and processes to help teams produce excellent, ever-evolving client work. I’m passionate about fostering innovation and promoting education across departmental teams, ensuring cutting-edge work is produced for valued clients. My strategic thought leadership has helped empower teams to drive superior client results.
I studied at Westfield State University and Naropa University. I’m also certified in Google Analytics and Google Ads, and a BingAds Certified Professional.
What’s the most fun thing you’ve bought with your Build Your Own Perks?
Looking forward to a Lightning game or other event ticket.
What’s the best part about working at Inflow?
The amazing team we have — there is always someone with a new idea or a new perspective. The amazingly smart team inspires me to continue to do great work and find ways to come together to produce for our clients.
If you weren’t doing this, what would you be doing?
Most likely something very similar. I am lucky enough to have found a profession I am passionate about and will likely always be doing something in this industry.
Share your favorite gif and why it’s your favorite.
What’s better than one doggo? Two doggos!